Human emotion is a lot more complex than a simple positive/negative sentiment indicator. EmScape Reports from BehaviorMatrix give you a customized, high-level analysis of the entire emotional landscape surrounding your brand or product.
This report uniquely identifies the perceptions, emotional connections, motivational influences and likely behaviors that characterize how consumers feel about your brand. Our patent-pending SMARTview™ technology draws in massive amounts of consumer-generated content, from a wider range of sources than other "social listening" platforms, and applies cognitive and linguistic analysis to that data to extract and quantify more than 100 different human emotions. Your custom EmScape Report also compares your brand's emotional signals to those of an average set of your primary competitors, and gives you actionable insights you can use to influence future consumer behavior.To order an EmScape report for your brand, contact us