Listening to social conversations doesn't guarantee you'll understand the important emotions behind them. Emotional Indexes from BehaviorMatrix does. It doesn't matter how much data you can collect if the findings aren't actionable.
Our unique methodology and patent-pending technology retrieve and analyze a staggering array of social and conversational data from across the Internet. Using advanced behavior and sentiment analysis, we can measure a wide array of key emotions that guide human behavior.
Emotional Indexes take a highly qualitative and subjective emotion - like trust, joy or fear - and turn it into a quantitative measure that can be monitored on a daily basis.
This is the power of BehaviorMatrix. We give you a barometer by which you can measure your own brand, and monitor your competitors. And since today's emotions guide tomorrow's behaviors, our Emotional Indexes give you a chance to influence the future, rather than simply dissecting the past.
Emotional Indexes from BehaviorMatrix are available to measure basic emotions, such as happiness or apathy, and more complex feelings and concepts like loyalty or leadership around unlimited topics of your choice. We have models that measure more than 50 human emotions, and are developing more subtle and nuanced indexes all the time.
To discuss which Emotional Indexes are most valuable for your brand, contact us.Learn about our behavioral analytics products